Eater New York // Cotton Candy Reaches Epidemic Status in NYC

Celeb-loving dessert palace Sugar Factory has opened an outpost on the Upper West Side called Artisanal Donuts and Coffee Bar, and with it comes a new chef and gonzo novelty foods like cotton candy-topped doughnuts.

Despite the name change, this new store at 1991 Broadway is a carbon copy, design- and menu-wise, of the chain’s other locations, with its massive sugary cocktails, American comfort food, and gimmicky desserts (see the tie dye milkshake for proof). But here, new corporate executive pastry chef Max Santiago has also added an entire doughnut menu, including cookie-stuffed, cannoli-filled, and even cotton candy-topped versions.

The cotton candy doughnut is indicative of a larger trend airily descending on New York City — the sweet stuff is floating onto dishes where it does not belong.

[read more at ny.eater.com]

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